Starting an agribusiness useful for economic empowerment of young people: VC SAU – Pakistan

HYDERABAD: Prof. Dr. Fateh Marri, Vice Chancellor of Sindh University of Agriculture, Tandojam, said agribusiness start-up and its impact would be helpful for economic empowerment of youth.

He said the agriculture and food industry is an important economic sector in Pakistan and there is huge potential to drive economic development and contribute to food security and income generation.

“The Business Modeling, On boarding, and Mentorship, Session with Startups” took place at Business Incubation Center (BIC), Sindh Agriculture University Tandojam in collaboration with the Higher Education Commission of Pakistan with the support of the International Trade Center (ITC) Karachi to build capacity of students in the field of Agri. Entrepreneurs, breeding and business modeling using Canvas and building student agri-digitalization skills to facilitate entrepreneurship through small and medium enterprises.

Professor Fateh Marri said innovative solutions are the key to boosting productivity, incomes and employment. New digital ideas for the agriculture and food industry are increasingly coming from the growing local start-up scene.

With their digital innovations, start-ups often address well-known challenges, including the availability of advisory services, market access for smallholder farmers, and improving the quality of cultivation and harvesting methods. He said the focus was on young people to explore their talents and provide opportunities for small and medium enterprises.

He said that the youths of SAU could be the best entrepreneur in the society and hopes such activities will serve the nation by solving their problems through agribusiness. He urged scientists, scholars and young people to energize their potential for developing new ideas through innovation. He appreciated the efforts of the BIC team and the support of the International Trade Center (ITC) to launch this campaign at SAU Tandojam.

Sheikh Hammad Amjad, Deputy Country Manager, Nippon Express Pakistan, Lead Trainer, highlighted agronomic opportunities through digital marketing in the country. He said that rural youth have the potential to develop and start their business in the field of agricultural digitalization and take advantage of the opportunities available in the country.

Speaking on this occasion, Prof. Muhammad Ismail Kumbhar, Focal Point, BIC, SAU Tandojam highlighted that effective digital agribusiness management skills (in start-up teams, in university programs and in incubators/accelerators); promote a business environment conducive to the development of effective business models. There is a need to develop the skills of young people through innovative ideas to develop digital innovation for agricultural and food security.

Dr. Kumbhar appreciated the efforts of Prof. Fateh Muhammad Marri, Vice Chancellor SAU Tandojam for his support and thanked HEC and ITC for supporting the young SAUs to launch the business start-up model at SAU Tandojam.

Copyright Business Recorder, 2022

About the author